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Conducting Market Research: 5 Things You Need to Know
A great new product is only great if customers are willing to buy it. How to conduct market research -- and test demand for your next business idea. Continue Reading
marketing tips
Steve Strauss
How to Use Social Media to Find New Business
Not a social-media expert? No worries. The search functions on Facebook, Twitter and LinkedIn can be a quick and easy way to generate new leads. Continue Reading
AOL
Ask Rod, Episode 25: How Can We Improve Our Marketing?
Executive Editor Rod Kurtz helps a cardboard furniture company take its marketing to the next level and a 79-year-old board game inventor get her product in front of customers. Continue Reading
AOL
27 Million and Counting: Tad Martin, Cross Commerce Media
Meet Tad Martin, founder and CEO of Cross Commerce Media, a New York-based multimedia marketing network. Continue Reading
AOL
Ask Rod, Episode 22: How Can I Generate More Business with My Website?
Executive Editor Rod Kurtz offers tips on sprucing up your website and writing an effective business plan. Plus, meet Rod's newest sidekick! Continue Reading
AOL
Ask Rod, Episode 18: Times Square Takeover!
Executive Editor Rod Kurtz heads to the "Crossroads of the World" to field questions about retail, customer service and inventions. The pigeons don't seem too thrilled. Continue Reading
AOL
Expert Take: How Important is Social Media to Your Business?
Essential marketing tool or frivolous time-waster? Entrepreneurs discuss how Facebook, Twitter and other social media help them get their message out. Continue Reading
