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Getty Images

Conducting Market Research: 5 Things You Need to Know

1/27/11 at 8:30 PM

A great new product is only great if customers are willing to buy it. How to conduct market research -- and test demand for your next business idea. Continue Reading

AOL
AOL

Ask Rod, Episode 25: How Can We Improve Our Marketing?

12/16/10 at 4:00 PM

Executive Editor Rod Kurtz helps a cardboard furniture company take its marketing to the next level and a 79-year-old board game inventor get her product in front of customers. Continue Reading

AOL
AOL

Ask Rod, Episode 18: Times Square Takeover!

10/14/10 at 10:00 PM

Executive Editor Rod Kurtz heads to the "Crossroads of the World" to field questions about retail, customer service and inventions. The pigeons don't seem too thrilled. Continue Reading

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Tip of the Day

  • August 8 2011
    "Today's businesses need to recognize that customer loyalty goes a long way. Re-evaluate your approach to customer service. If you are ...
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  • August 5 2011
    "People love seeing who is behind the company and they love hearing what you have to say -- not necessarily selling but giving tips on what ...
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  • August 4 2011
    "Small businesses leaders should always devote time and effort to involving themselves in their local communities. Whether you're in a large ...
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  • August 3 2011
    "You need to recognize talent and reward your key executives within your company. One of the key strategies to maintaining top talent is to ...
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