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Beyond Billboards: 9 Noticeable Outdoor Ads
Posted: Wednesday 07/01/09 12:42 PM EDT
Filed Under: Small Business, Marketing
The most effective ads make people stop in their tracks and do a double-take. The billboard ads you'll see in this gallery don't just sell a product -- they get people talking. Click forward to see how some creative entrepreneurs are getting the word out.
Pitchman Billy Mays Found Dead
Posted: Monday 06/29/09 01:41 PM EDT
Filed Under: Small Business, Marketing
The Oxy-Clean hawker and "As Seen on TV" pioneer was found dead Sunday morning. We take a closer look at the man behind the booming voice and the products you can't live without.
Designer Uses Personal Touch to Get Handbags in Stores
Posted: Tuesday 06/23/09 10:24 AM EDT
How can a small business owner get their products into major chains like Bloomingdale's and Neiman Marcus? Find answers in this interview with Mollie Culligan, the owner of fashion label the Jack Rabbit Collection.
Six Tips for Names That Stand Out
Posted: Friday 06/19/09 12:01 PM EDT
Any company looking to reel in new customers or clients can benefit from a few brainstorming sessions before settling on a product or company name. Here are six tips for picking names that stand out.
Don't Miss These Landmark Restaurants
Posted: Tuesday 06/16/09 01:44 PM EDT
Open for decades (some more than a century), steeped in tradition and visited by the rich and famous, these restaurants are institutions in their respective cities. When in town, you'll want to make room on your itinerary for a visit.
Pitching to Mommy Bloggers
Posted: Monday 06/08/09 04:50 PM EDT
When businesses try to market products and services via endorsements on blogs targeted at moms, it pays to understand the rules of the road.
A $25 Million Press Release
Posted: Wednesday 06/03/09 12:28 AM EDT
Filed Under: Small Business, Marketing
Grab the press's attention -- and keep it -- with concise and compelling releases. See how smartly worded announcements can propel your business forward.
Build a Website in Blog's Clothing
Posted: Monday 06/01/09 06:09 PM EDT
Blog platforms are a cheap and easy way to build your brand online. If your small business has a website (and it should), click here to see the four main needs of your new website.
Small business Marketing Basics
Find out the first steps you should take to market your small business successfully.
- How to Pitch Your Small Business
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- Marketing Ideas
- Writing a Marketing Plan
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Tools: Small Business Marketing
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Small Business Success Stories
'The Startup 2'
Backstage Pass
We raise the curtain on 'The Startup 2' to find out how our entrepreneurs dealt with the challenges of running their businesses while you watched.