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Turn Staff into Social Media Ambassadors
There’s a positive benefit when you empower your employees to use social media to engage as effective brand ambassadors for your small business. When employees are regularly promoting your brand and building relationships on your behalf, it not only builds pride and enthusiasm within, but it also helps reinforce brand attributes, adds value and enhances your marketing strategy. Hearing from your employees allows customers and prospects to learn more about what your company does, what it stands for and what the culture is like. Trusting your employees to advocate on the company's behalf also improves trust in your business – both internally and externally. There’s no better brand champion!
Posted 5/ 27 11 at 6:00 AM | Tip of the Day
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A A A"There's a positive benefit when you empower your employees to use social media to engage as effective brand ambassadors for your small business. When employees are regularly promoting your brand and building relationships on your behalf, it not only builds pride and enthusiasm within, but it also helps reinforce brand attributes, adds value and enhances your marketing strategy. Hearing from your employees allows customers and prospects to learn more about what your company does, what it stands for and what the culture is like. Trusting your employees to advocate on the company's behalf also improves trust in your business – both internally and externally. There's no better brand champion!"
Christine Perkett
CEO and Founder
PerkettPR
Boston
www.perkettprsuasion.com
Christine Perkett
CEO and Founder
PerkettPR
Boston
www.perkettprsuasion.com
