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Entertain Your Shoppers
Ever walked by a chocolate shop with a big glass window and seen the chocolatiers working their magic? If so, chances are you were tempted to go in and buy something sweet. Same thing goes for online stores: If you grasp customers' attention right from the get-go and entertain them a bit, they’ll be more likely to shop. Rachel Comey men’s shoes has its entire catalog presented through a movie-like scenario. It's engaging, fun and keeps shoppers where they're supposed to be -- browsing the products.
Posted 3/ 30 11 at 6:00 AM | Tip of the Day
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A A A"Ever walked by a chocolate shop with a big glass window and seen the chocolatiers working their magic? If so, chances are you were tempted to go in and buy something sweet. Same thing goes for online stores: If you grasp customers' attention right from the get-go and entertain them a bit, they'll be more likely to shop. Rachel Comey men's shoes has its entire catalog presented through a movie-like scenario. It's engaging, fun and keeps shoppers where they're supposed to be -- browsing the products."
Harley Finkelstein
CPO (Chief Platform Officer)
Shopify
Ottowa, Ontario, Canada
http://www.shopify.com
Harley Finkelstein
CPO (Chief Platform Officer)
Shopify
Ottowa, Ontario, Canada
http://www.shopify.com
